in osaka, LOEWE recrafts used and worn

Jun 24, 2023

The first LOEWE store to specialize in repairing and maintaining LOEWE leather items has opened in Osaka, Japan to recraft collections and goods bought from the fashion label and make them new again. Repurposing is at the seams of LOEWE’s recrafting philosophy to guarantee a life-long use of their objects by maintaining them with the help of local artisans. At Hankyu Umeda, Osaka, full-time leather craftsmen attend to the LOEWE object owner’s desire to preserve the quality and materiality of their possessions.

As a limited-time offer, LOEWE ReCraft reintroduces its signature basket bags, enhanced with leather patches and straps made from surplus leather materials. LOEWE ReCraft also features a dedicated space where customers can personalize their LOEWE items. Whether it’s adding monogramming, unique straps, charms, or studs, this personalized touch allows customers to make their LOEWE pieces their own. By utilizing these unused materials, LOEWE showcases its commitment to reducing waste and promoting sustainable fashion.

images courtesy of LOEWE

LOEWE sees its ReCraft store in Osaka, Japan as a synonym for the joy of craft beyond the new. It weaves its commitment to breathe fresh life into long-cherished possessions to reality. The fashion label manifests it by collaborating with and tapping the skills of the leather artists whose passion for their repairing and maintaining craft is transferred into the run-down LOEWE leather items.

On top of its cleaning, nurturing, and repair offerings, the LOEWE ReCraft store presents an extensive selection of woven leather baskets and pockets crafted from repurposed high-quality surplus materials sourced from LOEWE’s previous collections. The entrance of the ReCraft store in Osaka reinforces LOEWE’s unwavering dedication to ensuring the long lifespan of its handcrafted bags and items.

LOEWE ReCraft is the pop-up store to specialize in repairing and maintaining its leather items

as a limited-time offer, LOEWE ReCraft reintroduces its signature basket bags

the signature basket bags are enhanced with leather patches and straps made from surplus leather materials

LOEWE ReCraft also features a dedicated space where customers can personalize their items

LOEWE sees its ReCraft store in Osaka, Japan as a synonym for the joy of craft beyond the new

view of the pop-up store

project info:

name: LOEWE ReCraft

brand: LOEWE

location: 8-7 Kakuda-cho, Kita-ku, Osaka, Japan